A look back at some early Macy’s parade balloons
The Macy’s Thanksgiving Day Parade® will officially usher in the holiday season on Thursday, November 28th, beginning at 8:30 a.m..
The 98th Macy’s Thanksgiving Day Parade
Since their 1927 debut, Macy’s Parade’s larger-than-life character balloons have delighted fans of all ages as they take to the skies and soar down the streets of New York City on Thanksgiving morning. A
collaborative effort between Macy’s Studios artisans and partners, these iconic creations average more
than six months to bring these beloved characters to life.
Vintage Parade Snapshots
Thanks to the New York Public Library’s public domain efforts, I was able to find some great early photos of the Macy’s Thanksgiving Day Parade. They’ve come a long way but there is something magical about seeing the early efforts of balloon makers.















98th Macy’s Thanksgiving Day Parade Viewing
Audiences nationwide can watch only on the official telecast on NBC and simulcast on Peacock, from 8:30 a.m. to 12:00 p.m., in all time zones. An encore telecast will play at 2:00 p.m. ET/PT.
If you happen to be in New York, the parade will depart from the starting line at 77th Street, march down a 2.5-mile route and arrive at Macy’s iconic Herald Square flagship. Public viewing will be available along designated portions of the route and is managed by the NYPD. Spectators should avoid bringing large bags, umbrellas, backpacks, and strollers. Public entering viewing streets may be subject to a security search.
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